Vice President Brand Management/Whole Foods
Mark brings 12 years of experience in Brand Marketing, Product Development & National Sales Management working for over 10 consumer packaged goods companies selling into multiple categories. These include frozen, snack, candy, gluten free, beverage, personal care and general merchandise. He has experience in multiple channels including Natural, Grocery, Mass, Drug and Specialty.
Part of the founding team at Kalahari which put Rooibos on the map and sold the brand into almost 10,000 store doors, Mark held the key responsibility for the natural channel nationally. Post Kalahari, Mark went to EcoSMART and as the Sr. Brand Manager grew it into #1 Brand of non-toxic green pesticides with sales in Grocery, Natural, Home Centers, and Mass. In 2009 he joined iLevel brands and has since worked as the Contract National Sales Manager for Natralia, Freekeh Foods, Tolerant Foods and more. He helped establish iLevel’s western broker network, creating relationships with UNFI West, Threshold, Natures Best and providing national scope for the clients. He is skilled in guiding young brands through all phases of growth, providing know how in sales strategy, operations, marketing and business management. Mark holds an MBA and Bachelors of Industrial Engineering both from Georgia Tech.